The initial audit is the cornerstone of your e-commerce strategy. This is where you put your store under "X-ray" to identify technical bottlenecks and hidden growth opportunities.
TL;DR: Why carry out an SEO audit with Fexa AI?
- Saves time: Analysis of thousands of products in just a few minutes.
- AI Precision: Detection of semantic errors that classic tools ignore.
- AI Visibility Score: Verification of the compatibility of your products with AI results (ChatGPT, Gemini).
1. Launch your first PrestaShop scan
In the sidebar menu, click on Catalog audit. If it's your first time, click on the central "Analyze Now" button.

Fexa AI will automatically:
- Crawl all your active products and categories.
- Analyze your metadata (Title, Description).
- Check your image ALT tags.
- Scan your content for semantic density (H1, H2).

Speed: Fexa AI can scan about 1000 products in a few minutes. You can leave the page; the scan will continue on our servers.
2. Interpret your Scores (SEO vs AI Visibility)
Once the scan is at 100%, you discover two crucial marks: the SEO Score (for Google) and the AI Visibility Score (for AI results).
To understand how these scores impact your sales, consult our guide: Understanding the Dashboard and KPIs.
3. Analyze and Filter to Prioritize
The detailed table is your action plan. Don't try to correct everything at once. Prioritize:
- Priority 1: Products with Traffic (GSC) Filter products that are already making impressions but have a low score. These are your quickest wins.
- Priority 2: Critical Errors First correct missing or too short Title tags.
FAQ: Frequently Asked Questions about the Audit
How long does a full audit take? For a store with 500 products, the audit generally takes less than 3 minutes.
Can I scan only a specific category? Yes, you can filter by category before launching the scan to concentrate on a precise section of your catalog.
Does scanning slow down my PrestaShop store? No. Fexa AI uses optimized requests that do not put a strain on your store's server during your customers' navigation.
[!NOTE] CSV/PDF Exports: This functionality is planned shortly and will be reserved for Agency plan users to facilitate client reporting.
Next step: Using Focus Mode