Native PrestaShop translation — not a proxy

PrestaShop AI Translation
your entire catalogue, in your customers' language

Selling in Spain, Italy or Germany starts with a genuinely translated store: product sheets, titles, meta descriptions and URLs. Fexa AI translates your whole PrestaShop catalogue into the native multilingual fields — the content is yours, it is indexable, and your theme is never touched.

FREE unlimited scan & audit • 30+ languages • PrestaShop 1.7.8 to 9.x • Pay per use, no per-language subscription

Why most multilingual stores don't sell

Enabling a language in PrestaShop translates nothing: fields stay empty or copy the source language. And classic translation solutions each create their own problem.

Half-translated product pages

PrestaShop duplicates the product name into the new language and leaves the rest empty. The result: hybrid pages that scare buyers away and that Google ranks poorly — or not at all.

Proxy translations are not yours

Proxy or JavaScript solutions (Linguise, G-Translate…) display a translation on top of your store. Cancel the subscription and it all disappears. And the content never reaches your PrestaShop fields: exports, ERP and Google Shopping feeds stay untranslated.

Multilingual SEO forgotten

Translating the description isn't enough: without translated title, meta description and URL, your foreign pages won't rank on Google.es or Google.it. That's exactly what manual translation skips, for lack of time.

What Fexa AI actually translates

A complete e-commerce translation writes every field that matters, into PrestaShop's native multilingual structure.

Full product sheets

Long and short descriptions, translated with your formatting intact: HTML is preserved identically — lists, tables and bold included.

SEO translated too

Titles, meta descriptions and image ALT tags are translated — not just copied. Your foreign pages become genuinely indexable.

Localized URLs (slugs)

URLs are translated cleanly, without ever breaking the ones already indexed.

Anchored to your data

Translation relies on your real product data — brand, attributes, price — no free rewriting, no catalogue nonsense.

30+ languages

Spanish, Italian, German, English, Portuguese, Dutch, Polish… Enable languages in PrestaShop, Fexa fills the fields.

Safe for your store

Field-by-field writes through the official module, HTML sanitized before every write, theme and layout never modified.

Native vs proxy vs manual translation

Three ways to translate a PrestaShop store — and what they mean for your SEO and independence.

CriterionFexa AI (native)Proxy / JS (Linguise, G-Translate…)Manual / agency
Where the translation livesIn YOUR PrestaShop fieldsOn the vendor's serversIn your fields
If you stop the serviceTranslation stays yoursTranslation disappearsStays yours
Metas & ALT translatedYes, systematicallyPartial, plan-dependentRarely (too long)
Localized URLsYes, without breaking existingSubdomain or parameterYes, if remembered
Feeds (Shopping, ERP, export)Translated (native fields)Not translatedTranslated
CostPay per sheetMonthly per language/pages€15-25 per sheet
Time for 1,000 productsA few hours, automatedInstant (but shallow)Weeks

Built for entire catalogues, not 10 sheets

Translation runs in batches over your whole catalogue: pick target languages and products (all, a range, a category), Fexa translates field by field and tracks real per-language coverage — you see exactly what remains, and only pay for what gets translated.

Translating a PrestaShop store: what actually matters

PrestaShop is natively multilingual: every product field exists in as many versions as active languages. That is the right architecture — provided the fields get filled. Overlay translation (proxy, script, browser extension) bypasses this architecture instead of using it: it translates the display, not the store.

For international SEO the difference is fundamental. Google indexes what is served in each language version's HTML: a Spanish title, a Spanish meta description, a Spanish URL. When translation lives in your PrestaShop fields, your whole ecosystem follows: the multilingual sitemap, hreflang, Google Shopping feeds, exports, connected marketplaces.

Then there's quality. Word-for-word translation of e-commerce copy produces flat text that converts poorly. Fexa's approach is catalogue anchoring: the AI translates knowing the product — brand, attributes, category — and adapts the commercial tone to the target language, without ever inventing a feature that isn't in your data.

Coverage measured, not declared

Fexa tracks each language's real translation coverage (target field ≠ source field) and shows precisely which sheets remain. No fake 100%.

Your indexed URLs are protected

Translating an already-indexed slug carelessly breaks existing SEO. Fexa manages the transition cleanly: URLs Google already knows are never sacrificed.

PrestaShop translation FAQ

How do I automatically translate a PrestaShop store?

Install the free Fexa AI Connector module, connect your store in 2 minutes, enable your target languages in PrestaShop and launch a translation job: Fexa translates sheets, metas and URLs in batches, directly into PrestaShop's native multilingual fields.

Is automatic translation good or bad for SEO?

What hurts is low-quality or invisible content — not automation. A translation written into your native fields, with localized titles, metas and URLs, is fully indexable. A JavaScript proxy translation, by contrast, is often poorly indexed or not at all.

Are URLs (slugs) translated?

Yes. URLs are localized in each target language while preserving the URLs Google has already indexed, so your existing SEO is never broken.

How is this different from Linguise, G-Translate or Weglot?

Those solutions translate the display through a proxy or script: the translation lives on their side, under subscription, and your PrestaShop fields stay in the source language. Fexa writes the translation into your native fields: it is permanently yours, feeds your exports, and stays in place even if you stop the service.

How many languages are available?

Over 30 languages, including Spanish, Italian, German, English, Portuguese, Dutch and Polish. Any language enabled in your PrestaShop can be filled by Fexa.

Is my description HTML preserved?

Yes. HTML structure (lists, tables, bold, links) is kept identical and sanitized before every write. Your theme and layout are never modified.

How much does translating a PrestaShop catalogue cost?

The module, connection and scan are free. Translation is pay-per-use, per translated sheet — no monthly per-language subscription. 50 optimizations are included on signup to test on your own products.

Your catalogue deserves more than surface translation

Connect your store for free, scan your catalogue and translate your first sheets with the included credits.

Start for free