Catalogue Divergence & Consolidation Mode: Sanctuarizing Merchant Workshop Specs
The biggest fear of e-commerce merchants using AI automation is having their manual work accidentally overwritten: exact workshop measurements, custom thread sizes, gear teeth counts, materials, or restoration notes entered directly in the PrestaShop back-office.
Fexa AI engineered a specialized safeguard architecture: Divergence Detection and Consolidation Mode.
1. What is a "Diverged Catalogue"?
When you apply an optimization from Fexa AI, the system records an exact cryptographic fingerprint (contentHash) of the content sent to PrestaShop.
If you or your team subsequently edit the product directly in PrestaShop:
- Fexa AI's scanner identifies that the live
contentHashno longer matches the last ChangeSet applied by the SaaS. - The item immediately receives the purple radar flag:
M: Modified on PrestaShop (diverged catalogue). - The item is automatically grouped under the Radar filter "PrestaShop Manual Edits" (
preset=manual_edits).
2. Consolidation Mode: How AI Protects Merchant Facts
When an item is flagged as diverged, the AI generation engine automatically switches to Consolidation Mode.
Instead of rewriting the copy from scratch, the engine executes a strict two-stage process:
Stage 1: Extraction and Fact Sanctuarization
The system parses your live description to lock in all technical facts:
- Metric dimensions, thread diameters, thread pitches, weight.
- Gear teeth counts, cassette sprockets, engine sizes.
- Original materials (treated steel, forged alloy, full-grain leather).
- Brand compatibility and manufacturer cross-references.
- Special workshop notes or condition remarks.
Stage 2: Elevation & SEO Enrichment
With those facts locked, the AI (powered by DeepSeek V4 Flash) enriches the page around your data:
- Semantic hierarchy with engaging
<h2>and<h3>headlines. - Technical bullet lists (
<ul><li>) for scannability. - High-CTR
meta_title(≤ 60 characters) highlighting key specs. - Compelling
meta_description(≤ 155 characters). - FAQ section with Schema.org JSON-LD structured data for Google rich snippets.
Absolute Rule: The AI is strictly prohibited from inventing, omitting, or modifying any technical measurement provided by the merchant.