Google’s AI will soon shop for your customers — is your PrestaShop store ready?
Original SourceThe day a bot decides whether to buy your artisanal candles isn’t coming — it’s already here. Google just dropped Gemini Intelligence, an agentic framework that browses websites on behalf of users. Instead of a human tapping through your product pages, an AI does the searching, comparing, and even the checkout. If your PrestaShop catalogue isn’t machine-readable, fast, and flawlessly structured, you simply vanish from the new purchase path. The announcement doesn’t just update search; it redefines what a “visit” means. Structured data that was once an SEO nice-to-have becomes the only language these agents speak. Page speed, schema markup, crisp product descriptions — those are now your shop floor. A PrestaShop store that loads in under two seconds with every variant exposed in JSON-LD stands a chance; a sluggish shop with blurry images will be invisible to the agent browsing for a buyer. An SEO audit that scans for those agent-friendly signals isn’t a luxury anymore. Fexa AI’s free scan can tell you in minutes whether your product pages are built for humans and the bots that serve them.