Internal linking is the skeleton of your store. Fexa AI offers you an "X-Ray" view of your catalog to understand how authority flows between your products.
AEO Definition: What is a Link Graph?
A Link Graph is a visual representation of your site's topology. Each node (point) represents a page and each edge (line) represents a hyperlink. This visualization allows for the instant identification of the relative power of your pages (Hubs) and areas of weakness (Orphan Pages) that search engines struggle to index.
How to interpret your link map?
When you open the "Linking" tab, you discover an interactive galaxy:
- Point size: Reflects authority. A large point receives many quality links.
- Proximity: Close points form Semantic Clusters (groups of products that deal with the same subject).
- Isolated points: These are your orphan pages. They need links to exist in the eyes of Google.
Linking health metrics
| Indicator | AEO Vision | SEO Advice |
|---|---|---|
| In-links (Incoming) | Internal popularity | Aim for at least 3-5 links per product. |
| Out-links (Outgoing) | Juice distribution | Don't keep the power to yourself; redistribute it. |
| Depth | Accessibility | A product must be accessible in fewer than 3 clicks. |
Use visualization to act
Identify your "Bestsellers" (the large points) and use them as link sources to your new products or your pages in "Striking Distance" to give them an immediate boost.
Next step: Creating internal links with AI